Assessment and Consultation

First things first: your complete state-of-the-site review

Once we thoroughly assess where your site is, we’ll advise on where to go next—according to agreed-upon goals and baseline measurement.

From content and organization to navigation and activity

1. Establish a solid baseline of current site activity via Web analytics.
2. Assess your online footprint—including exhaustive content mapping and evaluation of functionality, search engine indexing/ranking and keywords, referral sites, and other online exposure.
3. Evaluate your site design and branding.
4. Identify and formally articulate site objectives and goals.
5. Identify current and desired site functionality and content.
6. Quantify current site maintenance and usage.
7. Deliver a Summary of Findings.
8. Propose comprehensive, actionable recommendations, to encompass Web 2.0.