Newsletter Winter 2009

Shaker is happy to share the Winter issue of our newsletter with you.

Featured Article:

• Your 2009 SEM “To-Do” List!

  Alison Engelsman provides a fundamental Search Engine Marketing checklist to help you best position your company to online users and prepare for 2009.

Also in this issue...

• Text Messaging

  Amy Ralston explores the functionality of text messaging and offers a variety of ways to incorporate text messaging into a recruitment campaign.

• Human Resources Consulting: Boutique Firms versus Corporate Giants

  Nikki Teik examines the history of the HR consulting industry—from independents to boutiques to “giants.”

• Agencies Provide One-Stop Shopping for Healthcare Recruiting

  Tricia Cassidy interviews Jerry Digani, Vice President of the Health Care Division at Shaker Recruitment Advertising & Communications to uncover how ad agencies can assist recruiters and healthcare facilities.                                                                       

• New Media and Old Techniques Support Recruitment, Retention and Workplace Productivity

  Mike Temkin explores how new technology and the expanding use of media are transforming the traditional model of mass communications into more personal, interactive methods for receiving, responding, sharing and contributing to various forms of entertainment, education, commerce and employment-related information.

• The Balancing Act – Work & Life

  Chelsea Hart analyzes work/life balance as it impacts recruitment, retention, and engagement of employees in the workforce.

• Are Newspapers Dead?

  Joe Shaker comments on the current state of newspapers and how they are beginning to adapt to the times.

• AtlantaJobs.com

  AtlantaJobs.com and numerous newspaper affiliates have announced the official launch of AtlantaJobs.com. AtlantaJobs.com is the newest online job board dedicated to connecting local employers and jobseekers in the metro Atlanta area.

• Also, mark your calendars for upcoming recruitment events and see what's new at Shaker in Inside Shaker.

You can access Shaker's newsletter archive at http://www.shaker.com/archived_newsletters