Surprising Stat: Yahoo Surpasses Facebook In Traffic Per Compete
According to new data, Yahoo.com replaced Facebook.com as the second-most-visited Web site in April according to Compete.
Month-over-month, Yahoo grew less than 1% to 164.4 million unique visitors, while Facebook’s monthly unique visitors dropped nearly half a percent to 164.1 million. Google remained number one with 171.9 million unique visitors, though Google experienced a decrease of a half a percent in April.
LinkedIn.com drew a record high 35 million unique visitors in April – up 36% year-over-year. CNN.com was the second-fastest-growing site with a 21% month-over-month jump – with 28.6 million unique visitors — while NBCNews.com grew th.
Compete says its findings are based on the Web activity of roughly 2 million U.S. consumers.